
Shopify's AI Renaissance Will Widen the Gap Between Top Stores and Everyone Else
Shopify Winter 2026 removes every barrier to A/B testing. When everyone can optimize, strategy becomes the only competitive advantage left.
Wojciech Kałużny
5 min read
Shopify Winter 2026 removes every barrier to A/B testing. When everyone can optimize, strategy becomes the only competitive advantage left.
Wojciech Kałużny
5 min read
Boost store profit. Learn to run ecommerce pricing experiments that balance volume vs. margin to maximize revenue, not just conversion.
Wojciech Kałużny
14 min read
Learn what a micro conversion is and how to use micro conversions to grow your Shopify store. Stop losing sales and find your funnel leaks.
Wojciech Kałużny
14 min read
Most ecommerce brands eventually reach a point where ad spend is not the problem anymore. The real opportunity is improving conversion, and this guide breaks down how to optimize every stage of your sales funnel to turn more of your existing traffic into paying customers.
Tim Davidson
10 min read
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