Browse tests that generated $7.3M in revenue.
Clean Commit

A/B Experiments

Landing Page Tests

Explore landing page experiments with real data, implementation details, and measurable outcomes.

Educational advertorial landing page boosts parent engagement and conversions

Landing Page

Inconclusive

Educational advertorial landing page boosts parent engagement and conversions

We tested an advertorial-style landing page to see if storytelling and educational content increase conversions from social traffic. Discover the impact of this approach on engagement and sales.

+2.3% Conversion rate