The best tips for optimizing your store conversion rate

Increase add to cart rate with 10 tested tactics. Industry benchmarks, a diagnostic framework, and what to A/B test first on your Shopify store.

Build an ecommerce growth strategy around the four levers that actually drive revenue, and learn which one to fix first for your store.

15 proven strategies to reduce cart abandonment - from transparent pricing and guest checkout to recovery emails that convert.

Stop tracking vanity metrics. Focus on these 12 ecommerce KPIs driving revenue, with 2025 benchmarks and tips to improve them.

18 proven tactics to increase your ecommerce conversion rate in 2026. Data-backed strategies from real A/B tests on Shopify stores.

Stop wasting ad spend on a leaky Shopify store. Our 2025 guide reveals 27+ conversion rate optimization tools to find and fix the leaks in your funnel, turning more of your visitors into paying customers.

Customer Experience Optimization drives more revenue than ads. Discover the systematic framework to turn visitors into loyal fans.

Discover the best Shopify A/B testing tools of 2025 to optimize pricing, themes, and content for maximum revenue & profits.

Boost store profit. Learn to run ecommerce pricing experiments that balance volume vs. margin to maximize revenue, not just conversion.

Learn what a micro conversion is and how to use micro conversions to grow your Shopify store. Stop losing sales and find your funnel leaks.

Most ecommerce brands eventually reach a point where ad spend is not the problem anymore. The real opportunity is improving conversion, and this guide breaks down how to optimize every stage of your sales funnel to turn more of your existing traffic into paying customers.

Why do 80% of tests fail? This guide shows ecommerce stores how to build a real testing framework, from hypothesis to the iteration loop.

Master ecommerce landing page optimization. This guide covers the 6-step strategy, best practices, and A/B testing that gets results.

Conversion Rate Optimization (CRO) is the systematic and structured process of increasing the percentage of website visitors who complete a desired action.

Learn how to effectively analyze heatmap data to improve user experience and boost conversion rates in your online store.